We worked with The Intercooler to design and build a mobile responsive website that brings you the finest automotive stories, in a form you can read anywhere at any time. With membership login and subscription features, it was important to create a clean, uninterrupted reading experience, featuring beautiful images to accompany the articles.
Alongside the web build we freshened up Ti’s existing logo and created a 30 second high speed animation, in a variety of dimensions, to form part of their social media launch campaign. A glimpse of what to expect from their cutting-edge site, the eye-catching and engaging animation exudes Ti’s expertise and authority in automotive journalism.
Starting as an Instagram page before moving to podcast and app format, The Intercooler’s new website is a notable step in their evolution, having created a reading experience for automotive journalism that has never been done before.
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